A new sandwich shop in the heart of Montreal's Mile End! We wanted to reflect Montreal through its nuances, colors, and influences. The delay that feels good. The logo's typography was hand-drawn, combined with a simple and useful typographic layout. A color palette that is both classic and unexpected. An aesthetic that echoes old Montreal dinners, a certain sports nostalgia and the imagery of old baseball teams. Impossible to miss the interior design by Ménard Dworkind, which leaves no detail to chance. One of our favorite projects, on which we worked with pleasure from start to finish. A project that is all the more special as we are also partners in the adventure! We are already looking forward to seeing him live a long time, for decades to come.
Visiter le site webCreative director - Justin Daoust
Design - Samuel Lauzon
Web development - Luc Verreault
Project Management - Arianne Thivierges
Photo art director - Justin Daoust
Photography - William Lapierre
Photography - Mathieu Lévesque
DP - Vincent Bombardier
3D visuals - Charles Desmarais
Signs - François Carrier
Cast - Tony, Norbert, Mathieu Maltais