We have developed a structured and balanced visual universe, where color and composition play a central role. The editorial and photographic approach combines neutrality and character, ensuring an expression that is both distinctive and timeless. The color palette is inspired by the universe of their studio, while the typographic choice, both classic and refined, creates a harmonious dialogue with the striped pattern, custom monogram, and color blocks. The whole provides a strong and recognizable identity, in the service of their vision.
Visiter le site webCreative Director - Justin Daoust
Designer - Samuel Lauzon
Project Management - Arianne Thivierges